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What are the requirements for becoming a Qualified Individual?

To become a Qualified Individual in the Google Advertising Professionals program, you’ll need to accomplish the following:

  1. Sign up for the program successfully and be in good standing. This means that you’ve accepted the Rules of Use and aren’t in violation of them.
  2. Manage at least one AdWords account (yours or someone else’s) in My Client Center for 90 days.
  3. Build and maintain at least US$1,000 (or your local currency equivalent) total spend for your or your team’s My Client Center account during the 90-day period.
  4. Pass the Google Advertising Professional Exam. We suggest that you take the exam after you meet the above requirements. However, you can take the exam at any time.

Please note that you must have met and/or be maintaining all requirements concurrently to become a Qualified Individual. So, if you have not yet passed the Exam by the time you reach the 90-day minimum managed spend requirement, you must still be maintaining that spend level (at least US$1,000 – or your local currency equivalent) when you pass the Exam.

 



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