Archive for August, 2008

Glossary

Account Activation

Account Creation

Account Performance

Action Name

Activation Fee

Activity

Actual cost-per-click (CPC)

Ad Creation Marketplace

Ad Delivery

Ad Group

Adjustment – Click Quality

Ad Placement

Ad play

Ad ranking/Positioning

Ad Scheduling

Ads Diagnostic Tool

Ad Served Percentage (%)

Ad Serving

Ad Variations

Advertiser Cost

Advertising Costs

Advertising policies

AdWords Discounter

Affiliate

Application Programming Interface (API)

Application Programming Interface (API) Quota

Approval Status

Approval Status – Disapproved

Arbitron

Ask a Specialist via Chat

Average Cost-per-click (Avg. CPC)

Average Position (Avg. Pos.)

Average Value

Balance Due

Balance Remaining

Billing Email [...]


When you use keywords in your ad groups to contextually target your ads, we match them to relevant pages across the hundreds of thousands of sites on the Google content network. But have you ever wanted to bid more (or less) for a specific content network site you’re contextually targeting? Or write customized ad text [...]